Jacki Caplan & Shane Shaps
One Goodie www.onegoodie.com
Why did the two of you start your business? Were you always partners?
Our reasons were different and, although we have only been partners since we started this business, we’ve been friends for a long time. We met when we were both young and single and living in Chicago. We spent many nights out at parties and enjoying the city’s finest restaurants.
For as long as I’ve known her, Jacki has been a very high-powered attorney, representing high profile clients in her family law practice. As a partner in the firm, she was involved in not just her clients’ cases, but also in planning firm events. For a few months last fall, she was complaining of the stress she was under and her feelings of missing her two daughters. She lives in Chicago, right in the heart of the city, and always enjoyed her financial freedom, even though her husband owns his own successful business.
I went a different route. I married and moved from Chicago to New York City and then my husband and I ended up back in my hometown of Louisville, KY. Quite a culture shock to return after a decade away. I started a small gift basket business and we also had two children. Once my youngest was nearing age 2, I started feeling like I needed something more successful than the basket business, and also felt like I was ready to return to more of a full-time position, even though staying home with my kids was still priority number one.
So…we took on this company together. It offered each of us a chance to fill a void we had. Jacki is able to work less hours than she did as a lawyer, and I’m able to work more.
What is your favorite part having a partner?
Shane: When life gets in the way of work, I know Jacki is able to help me pick up the slack. I have my children in preschool part of the time, but on those days I have either one or both children, it makes it difficult to have an intelligent conversation with a vendor or customer. Email helps (you can’t hear my son screaming, “I want to watch Dora!!!” right now, can you?), but still, it’s nice to know we are able to pitch in when we need each other. It’s also nice to bounce ideas off someone and know that she’s catching my typos.
Jacki: I think Shane and I complement each other well. We balance each other’s strengths and weaknesses. And whenever I question my own judgment, I have Shane to give me her honest opinion.
Do you ladies have any inspirations for your business? Any mentors?
Anyone who’s had the courage to take an idea and start a business from scratch and the perseverance to make it successful. All those people are our mentors and inspirations.
Who are your biggest cheerleaders?
Our husbands, for sure. We have consulted them on a number of occasions as we plan the business’s growth. It also helps that they are friends with each other.
What would be your #1 piece of advice that you would give to any moms wanting to go into business with a partner?
Just have realistic expectations – with a partner or not, businesses take time to grow. Know that when your partner is concerned about one thing, you may be concerned about another. Listen to what she has to say about why she’s not concerned about the issue on your mind. Maybe she makes some good points and can help you pull it all into perspective. Also, make sure to remember you started as friends (if you did, as we did). Don’t forget it’s important to still listen to trials and tribulations your friend may be having in her “non-work life.”
Do you cover for each other to take care of family and kids stuff?
Of course – couldn’t function without her!
What do you both never leave the house without?
Do either of you have a favorite quote?
Shane: “Nothing great was ever achieved without enthusiasm.”
— Ralph Waldo Emerson
Jacki: “You may say I’m a dreamer, but I’m not the only one. I hope someday you’ll join us, and the world will be as one.” — John Lennon